Why ‘pet-fishing’ is the cutest dating trend that might be a red flag

Saloni Jha | Apr 13, 2026, 13:00 IST
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From borrowed dogs to café cats, “pet-fishing” is boosting dating profiles. But is this cute trend secretly a trust issue in disguise?
X | Dating is already complicated enough without adding fictional pets into the mix.<br>
Image credit : X | Dating is already complicated enough without adding fictional pets into the mix.
I have to admit, if I see a guy holding a golden retriever, I am already 50% convinced he is a good person.

And apparently, I am not alone.

Welcome to pet-fishing, the dating trend where people strategically include pets in their profiles to seem more attractive, warm, and trustworthy. The twist? Sometimes, that adorable dog is not even theirs.

Swipe right… for the dog?

There is a reason this works so well.

Psychologically, seeing someone with a pet triggers what is known as the “halo effect”. People automatically associate them with kindness, responsibility, and emotional depth. It is like a personality shortcut.

X | Dating is already complicated enough without adding fictional pets into the mix.
Image credit : X | Dating is already complicated enough without adding fictional pets into the mix.


Add to that the fact that pets are the ultimate conversation starters, and suddenly your “Hey” turns into “What is your dog’s name?” which, let us be honest, is already a better opening line.

No wonder profiles with pets get noticeably more attention and replies.

Not your dog, not your personality?

Here is where things get messy.

Some people are not just showing off their pets, they are borrowing them. A friend’s dog, a café cat, even a random street puppy becomes part of their dating strategy.

It sounds harmless. Almost genius, even.

Until someone finds out.

Because while the picture might get you a match, the truth can lose it just as fast. A significant number of users reportedly feel genuinely annoyed when they discover the pet is not actually part of the person’s life.

X | If someone is looking for a fellow pet parent or a serious animal lover, finding out the pet was just a prop can feel misleading.
Image credit : X | If someone is looking for a fellow pet parent or a serious animal lover, finding out the pet was just a prop can feel misleading.


When cute turns complicated

Pet-fishing can also create mismatched expectations.

If someone is looking for a fellow pet parent or a serious animal lover, finding out the pet was just a prop can feel misleading. And let us not forget, not everyone is a fan. Allergies, fears, or lifestyle choices can quickly turn that “green flag” into a dealbreaker.

X | Psychologically, seeing someone with a pet triggers what is known as the “halo effect”.
Image credit : X | Psychologically, seeing someone with a pet triggers what is known as the “halo effect”.


So, is it worth it?

Honestly, pet-fishing is a clever hack. It works. It gets attention.

But dating is already complicated enough without adding fictional pets into the mix.

Because at the end of the day, you might get the match with the dog.

But you have to keep the connection without it.
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