Is Samsung having a meltdown over new Apple iPhone Duo? X roast calls the $1,999 device 'reheated leftovers' as the phone enters the foldable race

Apple finally launched the iPhone Duo, its first ever foldable iPhone, and Samsung apparently had a lot to say about it. Instead of sitting through the September 9 Apple event quietly, Samsung Mobile US spent much of it throwing shade at Apple on X. By the time the Duo was unveiled, Samsung had already warmed up its jokes, and then came the post that stole the show: “Let us know when you're done reheating our leftovers”.


Samsung started trolling Apple before the foldable even appeared. “So far, so same. #ItsTimeToSwitch,” the company posted, taking aim at Apple's announcements as the event unfolded. Then, seemingly impatient for the main event, Samsung wrote: “Making us wait? Fine. We’ll be over here, folding 3 ways.” The dig was pretty clear: Samsung has been in the foldable game since 2019, while Apple was only just arriving.

And once Apple finally showed the Duo, Samsung went straight for the kill. “Let us know when you're done reheating our leftovers 😉,” it posted, basically telling Apple that the big foldable reveal looked a little familiar to anyone who had been following Samsung's phones.

The account did not stop after one viral post. Taking another swipe at Apple's event, Samsung asked: “Was there range? No. Was it exciting? No. Did it happen? Yes. #ItsTimeToSwitch.”


Another post mocked the Duo's bedside clock functionality with: “Not the bed side clock. It's giving groundhog day.” At this point, it was less a corporate response and more Samsung live tweeting an Apple event while pretending not to care. The internet, naturally, noticed. One X user summed up the spectacle by joking that Samsung seemed “more excited about the iPhone than Apple.” Another defended Apple, arguing that “Samsung is scared” because Apple entering foldables could finally push the category into the mainstream.

Samsung then found another target in the name Duo. Tagging Duolingo, it wrote: “I'm so sorry, @DuoLingo. They copied us too #Solidarity.” Duolingo was obviously not going to waste that opportunity. The language app responded with a meme of its own, calling Samsung an “ugly stranger” before the two brands continued playing along.

That little detour somehow made the whole Samsung Apple fight even funnier. What started as Samsung mocking Apple's foldable had briefly become Samsung, Apple and Duolingo fighting for attention on the same timeline.

The jokes are funny, but there is a serious reason Samsung is leaning this hard into the rivalry. The company has spent years convincing customers that foldables are the next big thing, while Apple has spent those same years staying out of the category.


Now Apple has arrived with a $1,999 book style phone that opens into a 7.6 inch display, backed by the iPhone name and Apple's massive ecosystem. One X user put the dilemma bluntly: “Apple didn't invent foldables, but they might be the ones who finally make everyone want one.”

That is probably the part Samsung cannot meme away. Apple does not need to prove that it invented foldables; it only needs to make them desirable to millions of existing iPhone users. For now, though, Samsung gets the internet's favourite moment from Apple's big night. The iPhone Duo may be Apple's first foldable, but Samsung made sure everyone remembered who was already folding phones when Apple was still sitting this one out.